Building a Profitable Micro SaaS: 10 Steps to Success


In the dynamic world of technology, the allure of creating your own Micro SaaS (Software as a Service) application is undoubtedly appealing. Rick Blive, an experienced entrepreneur who successfully navigated this path, shares a comprehensive 10-step guide in his video, shedding light on the crucial stages of building a Micro SaaS app.

1. Find a Great Micro SaaS Niche

The journey begins with the critical task of selecting a niche that offers promise and profitability. Blive emphasizes the importance of choosing a niche wisely, one that aligns with your goals and objectives. He teases a more detailed exploration of what constitutes a great Micro SaaS niche in future videos.

2. Identify Problems Within the Niche

Understanding the challenges and pain points within the chosen niche is paramount. Blive recommends immersing yourself in the community, pinpointing issues users face. This step sets the stage for developing solutions that address real problems.

3. Generate Ideas to Solve Problems

Creativity takes center stage as you brainstorm a plethora of ideas to tackle the identified problems. The emphasis here is on quantity – creating an extensive list of potential solutions before refining them in the subsequent steps.

4. Validate the Ideas

Before investing significant time and resources, soft validation techniques are employed to confirm the viability of your ideas. However, the ultimate litmus test is developing a Minimum Viable Product (MVP) and asking users to pay for it, ensuring there is a genuine demand for your solution.

5. Build an MVP

The video suggests that the MVP should be functional, if not visually impressive. The focus is on creating a basic version of your software that effectively addresses the identified problems, serving as tangible proof of concept.

6. Create Pre-Launch Hype

Building anticipation around your Micro SaaS app is crucial for a successful launch. Blive recommends generating buzz in the pre-launch phase, a strategy he used successfully in his own ventures. This involves strategic marketing and outreach to create excitement within the target audience.

7. Launch the Product

With the groundwork laid, it’s time to release your Micro SaaS app to the market. The emphasis is on achieving organic growth initially, rather than relying on paid advertisements. This approach, according to Blive, has been instrumental in his own success.

8. Lay Foundations for Scaling

For those aiming beyond side income, the video suggests addressing infrastructure and support considerations before scaling up. This involves preparing for potential challenges such as server capacity and customer support, ensuring the app can handle increased demand.

9. Scale Up

Organic growth strategies take the spotlight as the video delves into ways to scale up the user base and subscription income. Blive emphasizes the possibility of achieving substantial growth without resorting to expensive paid ads, focusing on sustainable expansion.

10. Exit or Continue Scaling

The final steps involve making a strategic decision based on your goals. For some, reaching a comfortable income level may be sufficient, while others may seek to exit and pursue new opportunities. Blive shares insights into his own experience of selling his apps for a significant sum.


Rick Blive’s 10-step guide provides a roadmap for aspiring entrepreneurs looking to build and scale their Micro SaaS apps successfully. By emphasizing niche selection, problem-solving, and strategic scaling, the video sets the stage for future in-depth explorations of each step. Aspiring creators can look forward to more detailed insights into finding a micro niche, validating ideas, and ultimately achieving sustainable success in the world of Micro SaaS.

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